The platform is designed to provide operators with a single view of all risk indicators in a player’s journey. Greco will use artificial intelligence to monitor player’s gameplay and betting behaviors while keeping track of factors such as casino advantage play, sport advantage play, collusion, and abuse of exploitable slots.
Lovelace – made up of self-described former bonus abusers – has since worked to help operators protect themselves from bonus abusers. Its co-founder Ozric Vondervelden said: “We are very excited to be turning our vision of a utopian product solution for risk management into a reality with such an innovative partner. The Gameplay Risk Engine will be the last piece of the puzzle in forming a full risk management process for operators.
As well as identifying risk where it has so far been overlooked, we will provide a single view of risk, facilitating true lifetime and evolving risk segmentation for the first time. This will open up a whole new area of automated and customized marketing and player journeys.”
Fast Track CEO and co-founder Simon Lidzén added: “We are thrilled to partner with Lovelace on this new venture. Fast Track’s primary objective is to help operators scale, and with this new GRE, we can put gameplay analysis and player risk management on autopilot.
Together we will eliminate the abusers from the crowd, which will allow operators to deliver a far better experience for legitimate players.”
