Queen Casino is proud to announce its strategic partnership with Borussia Mönchengladbach (BMG) under the Lowkey umbrella, starting from August 23, 2024. This collaboration grants Queen Casino exclusive branding rights and enhanced visibility during BMG’s Bundesliga home matches in select markets. Additionally, Queen Casino will feature prominently on BMG’s digital platforms.
Integrating Queen Casino’s brand into BMG’s Japanese social media channels
Queen Casino is strategically focusing on embedding its brand into BMG’s Japanese social media channels to captivate and engage the club’s burgeoning Japanese fanbase. By leveraging popular platforms and tailored content, Queen Casino aims to elevate its brand recognition while fostering a deeper connection with the local supporters of BMG.
Lowkey’s collaboration with Borussia Mönchengladbach: a vision for unforgettable entertainment
Samuel Deri Divina, Director of Lowkey, and Philipp Havermann, Head of Internationalization & Brand Partnerships at Borussia Mönchengladbach, express their excitement about the collaboration. Both leaders highlight their shared vision of delivering premium entertainment and creating unforgettable experiences for customers.
Why this partnership matters
- Enhanced Customer Experience;
- Innovative Entertainment Solutions;
- Global Brand Expansion;
Statements from key stakeholders
| Name | Position | Statement |
|---|---|---|
| Samuel Deri Divina | Director of Lowkey | Excited to bring premium entertainment to our customers. |
| Philipp Havermann | Head of Internationalization & Brand Partnerships | Aligned in our vision to create unforgettable experiences. |
Betsson becomes Inter Milan’s front-of-shirt sponsor
In groundbreaking news, top gambling brand Betsson has secured a high-profile sponsorship deal with Serie A giants Inter Milan. This landmark agreement positions Betsson as the club’s new front-of-shirt sponsor, reflecting a growing trend of such partnerships between leading football teams and gambling brands. Fans can expect to see the revamped jerseys featuring Betsson’s prominent logo in upcoming matches.
