Playtech, a leading name in the gaming industry, has entered into a significant partnership with Rush Street Interactive (RSI), one of North America’s top online casino and sports betting operators. This collaboration marks a crucial step for Playtech as it extends its reach in North America’s rapidly growing gaming market.
Key markets and game offerings
Under this multi-regional agreement, Playtech will supply RSI with a diverse array of online casino games, including slots, table games, and live dealer games. These games are streamed from Playtech’s state-of-the-art live studios located in New Jersey, Michigan, and Pennsylvania, and are available to players on the BetRivers platform across several key markets:
- New Jersey;
- Michigan;
- Pennsylvania;
- Ontario;
- Mexico;
Strategic implications
The partnership aims to enhance the gaming experience for RSI’s users by increasing the variety of gaming options available. Richard Schwartz, CEO of RSI, expressed his enthusiasm about the partnership, stating: “We are very pleased to be announcing this exciting game supplier relationship with Playtech. The addition of this casino content from Playtech will further our efforts to become a leading online operator across the Americas.”
Shimon Akad, COO of Playtech, emphasized the importance of the partnership, saying: “The launch of Playtech’s game content partnership with RSI is a great moment as we build our presence across North America with new content. Our ability to collaborate and distribute content to RSI, an industry-leading operator, is essential to Playtech’s success.”
Future expansion plans
In addition to their activities in North America, Playtech and RSI plan to extend their partnership into Latin American markets through RSI’s RushBet brand. This expansion underscores both companies’ commitment to providing high-quality, responsible gambling entertainment across new regions.
Market impact and synergy
The combination of Playtech’s technological capabilities and RSI’s established presence in the market creates a powerful synergy. This partnership allows the companies to deliver seamless, integrated gaming experiences to their players, positioning themselves at the forefront of the evolving gaming landscape in both North and Latin America.
Executive insights
“Our partnership with RSI, one of the most respected casino operators across the Americas, is going from strength to strength, and we’re delighted to be working alongside their team to bring our market-leading content to BetRivers players in North America.” – Shimon Akad, COO of Playtech
“We are very pleased to be announcing this exciting game supplier relationship with Playtech. At RSI, we are proud to deliver innovative industry-leading online entertainment experiences to our players.” – Richard Schwartz, CEO of RSI
Conclusion
The partnership between Playtech and Rush Street Interactive is a strategic move that highlights the companies’ commitment to innovation and expansion in the gaming industry. By leveraging each other’s strengths, they aim to provide a broader range of engaging gaming experiences, further solidifying their positions as leaders in the North American and Latin American markets.
