Light & Wonder has made an investment in Flows, a company that specializes in automation software for businesses. This investment will help accelerate Flows’ development and allow for faster product roll-out in new markets. The exact value of the investment has not been disclosed.
This investment builds on an existing relationship between Light & Wonder and Flows. Light & Wonder has witnessed the power of Flows’ technology through its network jackpots feature and sees this investment as a logical next step in supporting Flows’ dynamic platform.
With the backing of Light & Wonder, Flows aims to become a worldwide leader in codeless automation solutions. Light & Wonder’s support will supercharge Flows’ growth and innovation, making technology accessible and transformative for businesses in various sectors, including the igaming industry.
This investment comes after Flows recently launched a new voice-activated tool for building omni-channel jackpots from speech or text. Both Light & Wonder and Flows are excited about the opportunities this investment will unlock for them and their customers.
Light & Wonder is reshaping and refocusing its igaming division, which is overseen by CEO Dylan Slaney. Slaney, who joined the industry in 2017, has quickly risen through the ranks and has played a key role in Light & Wonder’s gaming business transformation. The company now operates across three divisions: land-based, social casino arm SciPlay, and iGaming.
