Under the deal, Inspired will create virtual games based on archived footage from the NBA. Fans can place a range of wagers on these games, including money line bets and over/under total score. The games will feature all 30 NBA teams and cover NBA All-Star, NBA Playoffs, and NBA Finals.
“Virtual sports gaming continues to grow in popularity worldwide,” said NBA associate vice-president of international gaming and data ventures, Kuljeet Sindhar. “We’re excited to collaborate with Inspired to engage our fans in virtual sports with real-game action. Inspired is a leader in this space and will use immersive NBA game footage to deliver an authentic NBA experience and expand our fanbase globally.”
Inspired’s president and CEO, Brooks Pierce, added: “We are thrilled to offer basketball fans worldwide the unique experience of a Virtual Sports NBA game. Our use of archived NBA footage will produce a truly distinct virtual sports offering, providing a fresh and unique way for fans to stay connected with the game. Our partnership with the NBA allows us to expand our reach to millions of basketball enthusiasts worldwide.”
Inspired has similar virtual sports deals with other sports organizations and operators, including the National Football League and Paddy Power. The agreement with Paddy Power allows Inspired to provide its virtual sports games to Paddy Power’s retail venues across the UK and Ireland.
