The launch of mobile sports betting in Massachusetts is on the horizon, and the Red Sox have secured their first sports betting partnership with BetMGM. This collaboration is a significant milestone for both the Red Sox and BetMGM’s entry into the Massachusetts sports market.
“We are thrilled to bring BetMGM to the passionate fans of the Red Sox,” said Matt Prevost, Chief Revenue Officer at BetMGM. “The Red Sox hold a special place in baseball, and we look forward to enhancing the game day experience in Boston through our partnership.”
As part of the agreement, BetMGM will have promotional materials displayed at Fenway Park, including signage on the iconic “Green Monster” left field wall. Additionally, branded content will be shared on both BetMGM and the Boston Red Sox’s social media accounts. BetMGM will also have a dedicated suite at the stadium, where they plan to offer VIP fan experiences such as batting practice access, ceremonial first pitches, premium seats, and appearances by Red Sox alumni.
Troup Parkinson, Executive Vice-President of Partnerships for the Boston Red Sox, expressed pride in partnering with BetMGM following the authorization of mobile sports betting in Massachusetts. “Given our strong relationship with MGM Resorts, BetMGM was the clear choice to become the first sports betting partner of the club. We are confident in their ability to provide our fans with safe and responsible sports betting opportunities,” he stated.
