Bet-at-home has partnered with EveryMatrix to enhance its sports betting offerings. This collaboration involves the adoption of EveryMatrix’s OddsMatrix sportsbook and turnkey solution, including player management, payments module, and affiliate software. The deal will be rolled out in two phases, starting with the MGA-licensed business and followed by the German regulated business. EveryMatrix expects Bet-at-home to become one of its top sports clients in terms of revenue and brand value.
Marco Falchetto, the CEO of Bet-at-home, expressed his satisfaction with EveryMatrix’s performance in their casino division and expressed excitement about integrating their sportsbook platform. He emphasized the combination of EveryMatrix’s excellent track record, cutting-edge technology, and extensive expertise. Bet-at-home looks forward to achieving exceptional results together with EveryMatrix.
EveryMatrix’s impressive track record continues with their recent success in winning the tender to supply the Hungarian state-owned gaming and lottery operator Szerencsejáték with their digital sports betting software solutions and services for the online brand TippmixPro. This success, along with the partnership with Bet-at-home, marks a significant milestone for EveryMatrix as they celebrate their fifteenth anniversary. The OddsMatrix sportsbook is gaining recognition as a leading platform technology for global, tier-one brands.
EveryMatrix’s CEO, Ebbe Groes, emphasizes the strong relationship established with Bet-at-home and thanks them for their trust in their market-leading product. The collaboration is expected to contribute to Bet-at-home’s ongoing success and elevate their sports offering to new heights.
