IBIA has announced its expansion in Brazil, citing the imminent government regulation of sports betting, the growth of the sports betting market, and past instances of match-fixing in the country as reasons for the move. According to H2 Gambling Capital, 60% of the remote gambling market in Brazil is made up of IBIA members. Khalid Ali, CEO of IBIA, expressed excitement about the expansion, welcoming the regulation of the sports betting industry by the Brazilian government. Ali stated that IBIA is eager to collaborate with policymakers to ensure Brazil benefits from a dynamic and competitive sports betting market while minimizing the risks of match-fixing.
Ali emphasized that IBIA’s expansion in Brazil would enable the organization to utilize its comprehensive anti-match fixing technology to combat any attempts of match-fixing. He highlighted that IBIA’s ability to track transactional activity linked to individual consumer accounts, rather than solely analyzing odds movements, sets it apart from commercial monitoring systems. Responsible regulated sports betting operators have a significant incentive to assist in eradicating match fixing, and IBIA aims to lead the way in preventive action in Brazil. Through its advocacy expertise and monitoring and alert network, IBIA intends to play a crucial role in deterring, investigating, and prosecuting match fixing in Brazil. Last week, IBIA reported receiving 40 suspicious alerts in the first quarter of this year.
