Premier Bet has entered into an undisclosed partnership deal with AC Milan in Africa. This collaboration will make Premier Bet the official betting partner of AC Milan in the continent. To mark the beginning of the new season, a multi-media, multi-market advertising campaign will be launched. The 2021-22 Serie A season will kick off on August 22, with AC Milan playing against Sampdoria in their first match. AC Milan’s chief revenue officer, Casper Stylsvig, expressed excitement about the opportunity to expand their presence in the African market through this partnership. The popularity of AC Milan in the region, thanks to African players who have represented the club, will further connect the brand with its African fanbase. Christopher Coyne, CEO of GOAT Interactive, the parent company of Premier Bet, aims to leverage this collaboration to strengthen Premier Bet’s position in key markets and explore new ones. The partnership will not only create brand fame and cut-through but also offer new and exciting experiences to millions of Africa-based fans of Premier Bet.
Marketing-affiliates can now benefit from Premier Bet’s regional Africa deal with AC Milan
Travis Chang is a highly respected writer with a deep-seated passion for gambling and online gaming. With over a decade of experience in the industry, Travis has carved out a reputation for his insightful and well-researched content on casinos, sports betting, poker, and emerging trends in online gambling. His writing is celebrated for its clarity, depth, and ability to make complex subjects accessible and engaging for a wide audience. Travis's articles provide readers with in-depth reviews, expert strategies, and the latest industry developments, empowering them to make informed decisions and enhance their gaming experiences.
Leave a comment