Marathonbet partners with GiG for affiliate marketing compliance

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The self-serve solution enables Marathonbet to set up checklist parameters with bespoke criteria for checking content on thousands of affiliate websites. This ensures that affiliates are aligned with Marathonbet’s brand and marketing message and helps identify and resolve potential promotional breaches. Germán Soto Noche, Marathonbet affiliate manager, stated that this tool seamlessly aligns with their business objectives and helps manage affiliate compliance operations. Additionally, it helps affiliates offer their audiences an exceptional user experience in compliance with regional regulations. Jonas Warrer, GiG Media managing director, mentioned that GiG Comply empowers Marathonbet to create customized compliance checks tailored to their needs and specific market. This not only ensures compliance but also safeguards their license in multiple jurisdictions.

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