Betclic signs lucrative partnership with French Football Federation for marketing affiliates

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The agreement between Betclic and the French Football Federation (FFF) will run for five years until the 2026 Fifa World Cup, which will be co-hosted by the US, Canada, and Mexico.

As part of this partnership, Betclic will serve as an official partner of the French national team and the FFF’s Coupe de France domestic club competition. Additionally, Betclic will provide support to amateur football in France.

This collaboration with Betclic, a leading company in the French market, aligns well with their involvement and reputation in the football industry,” commented FFF president Noël Le Graët.

The FFF is pleased to showcase this new partnership, which highlights the appeal of the FFF and its various activities, including the Coupe de France. Each edition of the Coupe de France sees participation from over 7,000 professional and amateur clubs,” Le Graët added.

Betclic founder and CEO Nicolas Béraud expressed pride in the partnership, stating, “Betclic has been a significant player in French football for over 15 years. We are thrilled to become partners of the French teams, the Coupe de France, and amateur football.”

Béraud emphasized that the collaboration reflects Betclic’s dedication and support to the growth of French sport.

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