Novomatic’s interactive subsidiary Greentube has acquired the majority of CashBet Coin’s CBC cryptocurrency and its underlying blockchain technologies. This acquisition will enhance the use of cryptocurrency throughout Greentube’s social gaming portfolio. CBC has already been successfully integrated with Greentube’s flagship GameTwist brand, and now players can use CBC as an alternative payment method in all markets where Greentube operates.
“The acquisition of the CashBet Coin Treasury allows us to expand the use of blockchain solutions and enhance the customer experience across our B2C casino portfolio,” said Greentube’s chief games officer Michael Bauer. “We have seen increasing demand from players for cryptocurrency as a payment option, and the successful integration of CBC on GameTwist has demonstrated the benefits of this technology for social gaming.”
CashBet Coin president Ed Brennan expressed excitement about the acquisition, stating, “With CBC now under the control of a leader in the global igaming industry, we look forward to establishing greater utility of the token and seeing many more integrations across Greentube’s social products and services.”
