The expanded partnership between Luckbox and EveryMatrix means that Luckbox now offers over 105 traditional sports for betting. Each month, Luckbox presents 85,000 pre-match events, 70,000 live events, and 450 types of bets. Luckbox customers can enjoy features like bet builder and cash out.
This partnership includes major upcoming sports events such as the Super Bowl in American football, the Australian Open in tennis, and rugby union’s Six Nations.
Quentin Martin, the chief executive of Luckbox owner Real Luck Group, emphasized that Luckbox is a world-leading destination for esports betting. However, they also understand that their players have an interest in traditional sports. The integration of traditional sports betting on the Luckbox platform allows players to bet on popular sports such as soccer, basketball, and hockey.
Luckbox and EveryMatrix have been partners since 2019 when Luckbox launched into esports betting using EveryMatrix’s OddsMatrix sportsbook platform.
Ebbe Groes, the group chief executive of EveryMatrix, is pleased with Luckbox’s progress and the success of their partnership. Adding live sports to the platform will help attract a wider audience and introduce them to the exciting world of esports while providing diversity in betting options.
Real Luck Group debuted on Toronto’s TSX Venture Exchange in December 2020 following earlier approval in the year.
