LeoVegas, an online casino operator, is expanding its product range to include bingo games, aiming to tap into the significant potential for digital growth in the €2bn global bingo market. According to research from H2 Gaming Capital, only 23% of the market is currently online, indicating a lucrative opportunity for the operator.
LeoVegas’ CEO, Gustaf Hagman, highlighted the company’s broad and growing customer base, stating that the launch of bingo will help meet the demand for entertaining games across all target groups. This move comes after the operator reported a year-on-year increase in revenue and net profit for the first half of 2020, with a record performance in the second quarter.
In the six months ending 30 June, LeoVegas’ revenue reached €200.2m, a 10.8% increase from the previous year. The comprehensive profit also witnessed a substantial rise of 132.4% to €17.2m.