The fourth Slot Trumps focuses on Colombia, which regulated igaming in 2016, making it the longest-running online market in the region.
In Colombia, slot games perform strongly and make up around a fifth of online revenue. However, Colombian players are not big spenders, with an average bet size of €0.34, the smallest in the Slot Trumps series.
Colombian players have a similar betting frequency to those in Brazil, averaging 254 bets per player. They also share similar preferences for game themes, such as animals, fruits, and fantasy themes. Wilds are the most popular base game feature, with free spins being the most favored bonus feature.
Unlike their neighbors in South America, Colombians prefer medium volatility games. One recommended game for this market is Tiki Time Exotic Wilds, a medium-volatility title with free spins, wilds, and a fruit theme.
For a full breakdown of Colombian slot player habits, you can check out the Slot Trumps dashboard here.
