Future Anthem, a provider of data science-based solutions for player engagement and identifying markers of harm, has been incorporated into Microsoft’s solutions offering. Microsoft’s sales team will now be able to sell Future Anthem’s products as well. This recognition from Microsoft is a proud achievement for Future Anthem, thanks to significant input from across the business.
Mitchell Feldman, the Chief Marketing Officer of Future Anthem, expressed his excitement about the partnership: “The elasticity and security of Microsoft Azure, coupled with the lead-generation injection that being a co-seller brings, will have a transformational effect on our ambitious growth strategy.”
Leigh Nissim, the Chief Executive and Founder of Future Anthem, highlighted the shared vision between Future Anthem and Microsoft regarding future growth. This development is considered significant and exciting, demonstrating the rapid maturation of Future Anthem and opening up immense opportunities for global hyperscaling. Future Anthem’s pioneering approach to AI and data within the igaming industry aligns well with Microsoft’s strategic partnership, which aims to foster responsible and sustainable growth.
