The acquisition of the target company may include a potential earn-out consideration of at least €2.2m, which would be paid in cash and shares. The final earn-out amount would depend on the target company’s earnings before interest and tax in 2021 and 2022. Currently, the business offers betting tips directly to consumers, a service that is not regulated and can be provided in the US market. By expanding their services to include affiliation and lead generation, the company can generate additional revenue and establish a stronger position in states that have yet to regulate online gaming. Acroud, the company making the acquisition, sees this move as a strategic step towards focusing on the US market and sports betting. This is Acroud’s second Letter of Intent (LoI) signed in the sports betting sector recently. They are committed to executing their growth plan and positioning themselves well in the rapidly growing and expanding US Sports Betting market.
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