Two rising forces in sports betting lately have been player proposition bets and the integration of insights into the product.
Sporting Risk, a company with experience in running a successful betting syndicate, has combined these two elements in their Prop Futures product.
The product offers pricing for player proposition bets and key proposition facts, providing a seamless integration for operators.
One advantage of Prop Futures is its deep range of markets, covering over 100 leagues and offering 20+ markets for every game.
While the product poses challenges in terms of manual functions and accurate pricing, Sporting Risk believes it will shine during the upcoming 2022 Fifa World Cup.
Looking ahead, the company plans to expand Prop Futures into other sports, particularly US sports and esports.