The extension allows Inspired to continue providing Paddy Power’s retail venues in the UK and Ireland with their products. This partnership has been ongoing for the past 12 years.
Brooks Pierce, the president and CEO of Inspired, expressed his excitement about the extended partnership. He mentioned that they will continue offering Paddy Power their latest products and technology for their virtual sports offerings.
Vince Bateson, the head of retail gaming at Paddy Power, stated that the deal ensures they can keep offering high-quality virtual sports products in all their retail betting shops in the UK and Ireland.
This partnership between Inspired and Paddy Power has been extended multiple times, including in 2016. Inspired also recently reported an 8.9% increase in revenue for the first quarter of this year.