JVH Group has partnered with Kambi to launch an online sportsbook in the Netherlands. The launch, originally scheduled for January this year, has been pushed back multiple times and is now expected in the second half of the year. JVH will utilize Kambi’s sports betting technology and front-end tools to power the online sportsbook. Kambi’s digital expertise will enable JVH to accelerate its growth in the Dutch online sports betting market.
Kristian Nylén, the CEO of Kambi, expressed his satisfaction with the partnership, highlighting JVH Group’s extensive reach in the Netherlands’ land-based casino sector. Kambi’s collaboration with JVH is seen as a strategic milestone for the company and an opportunity to expand its business into the online sports betting realm.
Eric Olders, the CEO and chair of JVH Group, emphasized the importance of the partnership in their transition to digital operations. JVH aims to provide players with engaging and innovative sports betting experiences through their premium online sports betting product, and they believe Kambi is a trusted partner to help achieve this goal.
Currently, JVH operates over 80 properties in the Netherlands under various brands, such as Jack’s Casino and Flash Casinos, attracting more than 4 million guests annually.