Virginia consumers now have access to the SI Sportsbook, where they can place bets on a wide range of sports competitions including the NFL, NBA, MLB, NHL, and NASCAR.
888 has partnered with Virginia-based small, woman-owned, and minority-owned company Virtual Entertainment Partners (VEP) for the launch. As part of their collaboration, 888 is committed to making contributions to communities in Virginia, especially minority communities, to promote diversity and opportunity.
The SI Sportsbook was first launched in Colorado in September last year and will be rolled out in other states in the coming months. This expansion follows 888’s commercial partnership with Authentic Brands Group, the owner of Sports Illustrated magazine.
Howard Mittman, the president of 888 US, expressed excitement about the launch in Virginia and believes it is a significant milestone for both 888 and its partners. Mittman also stated that Virginia’s growing base of sports betting fans will contribute to the continued development of the SI Sportsbook.
888 aims to become a global leader in online betting and gaming and sees the US market as a crucial part of its expansion plans. The company looks forward to introducing the SI Sportsbook brand to players across Virginia.
In recent news, 888 appointed former Bleacher Report CEO Howard Mittman as the president of its US operations. Mittman will lead the rollout of the SI Sportsbook.