In her new position, Nicola Fitton will be responsible for driving sustainable growth, improving operational effectiveness, streamlining processes, and enhancing efficiency in platform delivery. Fitton joined GIG as the director of managed services in 2019 and has successfully overseen the operations, CRM, and media managed services teams. Previously, she held positions at Betsafe, NetEnt, GVC Group (now Entain), and Sportingbet. Fitton expresses her gratitude for the opportunity to work with the talented individuals at GiG and looks forward to further developing the company’s strategic plans for 2022 as the new COO.
GiG has appointed Fitton as part of its strategic drive to strengthen overall business processes. This appointment is accompanied by upcoming internal department changes and appointments for director of managed services, director of operations, and director of delivery, which will be announced soon. Ben Clemes, GiG’s chief commercial officer and managing director of platform, commends Fitton’s promotion and highlights her significant role in GiG’s success and partner growth. He emphasizes the maturity of GiG’s Platform unit as well as the focus on onboarding and continued delivery for new and existing partners. Clemes wishes Fitton success in her COO role.