Affinity Interactive appoints Scrivens as new CEO to drive growth and innovation

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Scrivens will assume the role of chief executive officer at Affinity Interactive starting from 1 January. Mary Beth Higgins, the current CEO, will continue in an advisory role until June next year. Scrivens has been serving as the chief financial officer of Affinity Interactive since May 2019. Prior to joining Affinity Interactive, he was the managing director of the private equity investment team at Z Capital Partners. He also worked as a director at the middle market private equity firm and boutique investment bank Chilmark Partners. Furthermore, Scrivens gained experience in the corporate finance group of Arthur Andersen LLP.

“This is an incredible opportunity for me to lead AI during this exciting phase of its growth trajectory,” said Scrivens. “Since I started working with the company in 2014, I have been consistently impressed by the talented and dedicated individuals across the organization. I am grateful for Mary Beth’s leadership in the past years, and I am excited to build upon the strong foundation we have established together.”

Andrei Scrivens’ appointment as CEO was praised by Affinity Interactive chairman James Zenni Jr. Zenni stated, “Andrei has played a key role in establishing Affinity Interactive as the leading platform in the industry, and I have full confidence in his ability to lead AI to even greater success. We are well positioned to capitalize on the increasing demand for omnichannel casino and online gaming products, and Andrei’s experience in the gaming industry, both as an investment professional and operator, will continue to be invaluable. I look forward to our continued partnership as we enhance our top-quality gaming offerings and products for our customers and guests.”

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