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Home > Blog > Marketing > DraftKings apologizes for New York betting promotion: Impact on marketing affiliates
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DraftKings apologizes for New York betting promotion: Impact on marketing affiliates

Karol Petersen
Last updated: September 13, 2023 8:09 am
Karol Petersen
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The offer on DraftKings’ website was for a parlay bet on three New York-based sports teams winning. The promotion, titled “Never Forget,” encouraged users to bet on these teams on the anniversary of 9/11. The teams involved were the New York Jets from the NFL and the New York Yankees and New York Mets from Major League Baseball. The promotion received criticism on social media platform X. The 9/11 terrorist attacks took place 22 years ago, resulting in the death of nearly 3,000 innocent people. The Fraternal Order of Police (FOP), an organization of law enforcement officers, expressed their disappointment with DraftKings on X, stating that making light of such a tragedy is inappropriate. In response to the criticism, DraftKings withdrew the featured parlay and issued an apology on X, which has gained over 1.2 million views. DraftKings expressed their sincere apologies for the promotion and acknowledged the significance of the day for the country and the families affected.

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By Karol Petersen
Karol Petersen is a distinguished writer with a fervent interest in the realms of gambling and online gaming. With a career spanning over a decade, Karol has developed a comprehensive understanding of the gambling industry, including casinos, sports betting, poker, and the burgeoning online gaming sector. Known for his meticulous research and engaging writing style, Karol provides readers with in-depth reviews, insightful strategies, and up-to-date industry trends. His work demystifies complex topics, making them accessible and enjoyable for both beginners and seasoned gamblers. Karol's articles are trusted resources, offering practical advice and expert analysis that empower readers to make informed decisions and enhance their gaming experience.
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