In a recent survey conducted by research company Survation, 1,009 individuals based in the UK were surveyed between 29 March and 2 April. The survey focused on legal compliance in the gambling industry.
16.1% of participants expressed the view that the Gambling Act review white paper should not be seen as an opportunity for gambling reform in the UK, while 16.9% were unsure. On the other hand, 41.7% of respondents believed that young people in the UK are not adequately protected from gambling-related harms. Among the participants, 421 disagreed with this statement, compared to 25.5% who agreed.
When asked about gambling advertising, 67.8% of participants (685 people) agreed with the statement “Nobody under the age of 18 should be exposed to gambling advertising,” while 9.4% (95 people) disagreed.
Recently, Premier League teams made an announcement that they will prohibit front-of-shirt advertising starting from the end of the 2025-26 season.
The survey also revealed that 66.4% of participants agreed with the notion of setting limits on the amount of money consumers can deposit into their online gambling accounts, while only 10.8% disagreed. These deposit limits are expected to be part of the upcoming white paper, along with affordability checks.
Regarding the statement “There should be limits on how much money can be wagered on any single bet online,” 66.4% of participants agreed, while 10.8% disagreed.
A similar outcome was observed for the statement “To protect consumers, there should be affordability checks for those who wish to bet more than £100 a month,” with 64.1% of participants in agreement and 10.6% in disagreement.