Through the new partnership, Altenar will incorporate Oddin esports odds feed, which includes live streaming, multiple live markets, and comprehensive coverage of esports tournaments.
Altenar, with a focus on the Latin America, Africa, and Europe, aims to enhance its esports offering based on client feedback worldwide.
“The esports phenomenon is global,” said Stanislav Silin, Chief Executive of Altenar. “We work with operators from various regions and have received numerous requests for a more attractive esports offering. Fortunately, we found a partner like Oddin, whose product delivers a highly competitive live betting experience. Our clients are eagerly waiting to integrate Oddin’s odds feed for popular esports games like Counter-Strike, League of Legends, and Dota 2. This collaboration will be a game-changer in attracting Millennials to their sportsbooks.”
Altenar, established in 2011, previously launched Lottoland’s first sportsbook and has collaborated with FinnPlay and Lucky Casino. Oddin, known for working with clients like TipSport and Aspire Global, offers markets on leading esports games such as CS:GO, FIFA, and League of Legends.
Marek Suchar, Head of Partnerships at Oddin, stated, “More and more operators will have the opportunity to deliver an engaging esports betting experience to their clients. Esports betting will play a significant role in the industry in the coming years, and partnerships like this are just the beginning.”