Latest Marketing News
GiG successfully completes KaFe Rocks acquisition, strengthening marketing-affiliate partnerships
GiG will pay a total of €35m for the affiliate group, including…
Optimizing B2B Social Media for Marketing Affiliates: An Essential Guide
Often, people mistaken LinkedIn for Facebook or Twitter and post personal content…
Strategic Partnerships between Penn Entertainment’s ESPN Bet and theScore Bet with NHL – A Boon for Marketing-Affiliates
Under the arrangement, ESPN Bet becomes an NHL partner in the US.Penn…
Partnership of NBA, MLB, and NHL drives marketing-affiliates with engaging responsible gaming ad
The new US responsible gaming ad is now being featured on the…
Marketing Affiliate Success: Gambling.com Group Surpasses Q3 Revenue Goals
Gambling.com Group reported revenue of $23.5m for the three-month period ending on…
ASA Criticizes Mecca Bingo’s Drag Queen Ad in a Marketing-Affiliate Context
The ad, posted on Instagram in August 2023, showcased two images of…
Seven Network penalized for violating advertising regulations – implications for marketing-affiliate partners
The Seven Network Operations Ltd (Seven) has been found to have breached…
SBS Launches Marketing-Affiliate Friendly Gambling Ad Opt-Out Service
Announced today (31 October) at its 2024 Upfronts, SBS will be launching…
How Norway’s Gambling Monopolies Cut Marketing Spending to Boost Affiliate Marketing Efforts
Last August, Norsk Tipping, a sports betting operator, was directed to reduce…
Marketing-affiliates anticipate ESPN’s TikTok milestone in preparation for sportsbook launch
The US sports media group now has 41 million followers on the…