Latest Marketing News
How Norway’s Gambling Monopolies Cut Marketing Spending to Boost Affiliate Marketing Efforts
Last August, Norsk Tipping, a sports betting operator, was directed to reduce…
Marketing-affiliates anticipate ESPN’s TikTok milestone in preparation for sportsbook launch
The US sports media group now has 41 million followers on the…
ESPN Bet launches new marketing-affiliate platform
ESPN Bet’s mint green and navy logo will be prominently displayed across…
Rise of Australian Gambling Advertisements on TV and Radio in 2022-23: Implications for Marketing Affiliates
According to a report by the Australian Communications and Media Authority (ACMA),…
ASA criticizes Hutch Games over controversial marketing-affiliate loot boxes
Two complaints were raised with the ASA against Hutch Games regarding their…
BetMGM enlists Chris Rock, renowned Hollywood star, for strategic partnership in promoting UK launch
As a marketing affiliate, Rock will play a key role in the…
ASA ruling: Ladbrokes tweet infringing marketing-affiliate guidelines by targeting under-18 audience
The Ladbrokes tweets from January and February this year featured images of…
Marketing-Affiliates Review: People’s Postcode Lottery Faces Consequences for Advertising Breach
The People’s Postcode Lottery recently faced a complaint regarding an advertisement published…
Challenges and Pitfalls of Industry Self-Regulation for Marketing-Affiliates
An analysis conducted by academics from the university's business school found that…
DraftKings apologizes for New York betting promotion: Impact on marketing affiliates
The offer on DraftKings' website was for a parlay bet on three…