The launch of Folliati’s online casino and sports betting products will be powered by EveryMatrix. EveryMatrix will provide the group with a casino integration platform, a fully managed sportsbook, and a player management platform.
Erik Nyman, EveryMatrix’s president for the Americas, expressed excitement about the partnership with Foliatti, one of Mexico’s largest brick-and-mortar casino corporations. He mentioned that their product suite will not only set up the Foliatti brand for success in the Mexican market but also provide an opportunity to showcase the full capabilities of their platform.
Foliatti currently operates 10 of the largest land-based casino locations in Mexico. According to Andres Madrigal, the Foliatti Group director, they have been looking for a supplier to establish their success in the Mexican online gaming market, and they are confident that EveryMatrix fits the bill. He highlighted EveryMatrix’s expertise in providing solid service, impressive product capacities, and the necessary flexibility for starting and growing their online venture.
This online launch by Folliati follows a deal made in April between Betsson and land-based operator Big Bola, which allowed Betsson to enter the Mexican market.