SOFTSWISS, a leading name in the iGaming industry, has unveiled its innovative Retail Betting Solution, developed in collaboration with South African software provider Turfsport. This launch follows SOFTSWISS’s acquisition of a majority stake in Turfsport earlier this year, leveraging Turfsport’s functionality and technological expertise to create a robust platform for offline and online gambling operations.
The SOFTSWISS Retail Betting Solution is designed to support a wide range of betting activities, including sports betting, horse racing, lotteries, and casino games. This comprehensive platform aims to enhance the entire gambling experience, catering to diverse player preferences and keeping pace with market trends and player expectations[5).
Key features of the retail betting solution
- Betting Options: Supports sports betting, horse racing, lotteries, and casino games, which can be offered individually or in combination;
- Casino Games: Offers an extensive selection of RNG-based and live casino games from top providers such as Betgames, Evolution, Ezugi, Habanero, Nolimit City, Pragmatic Play, Spribe, and Spinmatic;
- Lottery Betting: Includes the SOFTSWISS Lotto Software, enabling betting on outcomes from over 300 international lotteries and allowing operators to create custom lottery events;
- Cash Management and Profit Tracking: Provides comprehensive cash management solutions with daily profit tracking and real-time risk monitoring;
- Integration and Flexibility: Seamlessly integrates retail and online platforms, allowing players to manage their accounts across different channels. Supports diverse configurations to accommodate various shop setups;
Market impact and industry recovery
The launch of the SOFTSWISS Retail Betting Solution coincides with the recovery of the global sports betting and lotteries market. After facing significant setbacks during the pandemic, the land-based gambling industry is now showing signs of recovery, with a 0.4% growth in revenue and improved profit margins of 14.1%.
Upcoming showcase
SOFTSWISS will showcase the new Retail Betting Solution and the SOFTSWISS Lotto Software at the SBC Summit Lisbon, scheduled from September 24 to 26. Company representatives will be available at stand B-160 to present the latest innovations in the iGaming sector.
Max Trafimovich, Chief Commercial Officer at SOFTSWISS, emphasized the significance of the new solution, stating, “The Retail Betting Solution reflects our strong dedication to innovation and industry leadership. This is not just another sports betting solution – it is a comprehensive platform that enhances the entire gambling experience, from lotteries to the most popular casino games, keeping pace with market trends and player expectations.”
